LinkedIn is a great way to connect with old co-workers and bosses, current and satisfied clients and other professionals that you know or want to reach out to, but because there is a lack of usage of your profile you may not be satisfied with the results you are getting. Maybe you get a request a week, maybe your profile is being looked at by a few people a day, but you know you should be drawing more eyeballs.
Here are some ideas to hopefully get you that traffic you are looking for and build your engagement and LinkedIn community both on your professional personal page and for your business.
Too many accounts are faceless. Your name probably isn’t that unique and in order to allow people to not only find you, but to also know it’s definitely you; add a picture of you!
Post updates daily
Join groups that once again pertain to your expertise, business and interests.
Become a leader in your industry with LinkedIn answers
Create a business page
Does your business have a page? If not, make sure you create one and add your employees. Post business and industry updates and, start building a community around the page. Invite clients to join and stay connected with the business.
Utilize LinkedIn Applications
Adding different applications will make your profile interesting, People will stay on it longer and there’s a good chance that they will return in the future.
What are some of your favorite LinkedIn features?