What’s the first thing you look at when looking up a new company or restaurant on the Internet? Comments and tips? Images? Directions?
When looking on well known, highly respected websites we trust that the tips are accurate and that they look into any claims of false updates, right? After all, if the comments and tips are on a well known, highly authoritative website then they must be true….. Right?
What happens when you fire an employee and they then enlist an army of Internet commentors to rip your company apart with false acqusations and images not even taken at the venue all because they lost their job. The first thought is to contact the website to see if they can work with you, right? What if they don’t want to help you? What if they say, “Sometimes you have to take the bad with the good” or “it’s a matter of public opinion”? What do you do then?
First thing I did was reply back on Twitter arguing that public opinion and false statements are two totally different things. After that I decided it wasn’t worth wasting any more time on Twitter. If a website is not willing to help businesses manage their brand reputation then why bother… Right, Foursquare? Why bother caring about Mayor or Checkin Specials? Why bother checking in at all and why the hell bother to read any of the tips? When I read tips at a venue, I would honestly have believed that they were all legitimate tips, but this leads me to believe that even with proof of false comments, Foursquare wants to play God.
It’s either that or looking into it and actually taking care of issues is way too much work that this one employee does not want to do. Either way, it’s ridiculous.
This is frustrating considering every other platform reflects nothing, but positive comments and reviews.
How Would You Handle A Situation Like This?
What would you do if you had an ex-employee comment Online with false information simply because they were pissed that they were fired? Maybe we need to start adding that into our contracts we sign when we hire new talent. If these websites aren’t going to help small businesses and companies, perhaps there should be something legally binding between the employee and employer.
Not Everything You Read Is True
and we’ve known this. We know that there is a lot of crap out there, but we now know that Foursquare is not a reliable source for tips, images or comments.
Have you ever experienced this?