Kim Randall

Foursquare Day – What Is It and How Can Your Business Benefit?

by Kim Randall on March 30, 2010

Google Buzz

April 16, 2010, will you be checking in?

It all stemmed from a GENIUS idea by Dr. Nate Bonilla-Warford of Bright Eyes Family Vision Care here in Tampa, FL and  is quickly becoming a global phenomenon almost overnight. From Tampa to London and even Prague, businesses and communities are getting together to strategize how they can positively use April 16th to generate a huge buzz in their cities, towns and communities.

@Redheadjessica helped get Foursquare to recognize what was going on and they officially announced that they were declaring April 16th FourSquare day in this Tweet!

foursq tweet 300x210 Foursquare Day   What Is It and How Can Your Business Benefit?

That’s when this all became even more exciting and the fact that this idea came from one of Tampa’s very own makes it even more amazing.

How Can Your Business Benefit From Foursquare Day?

  • Businesses of all kinds can benefit from this day in so many ways.
  • Embrace the Social Community that is just waiting to hear from you through several outlets including Facebook and Twitter.
  • Announce that you are partaking in this day.
  • Blog about it and get the word out.
  • Link it all up!

I encourage you to check out the official Foursquare Day Wiki to learn all about Foursquare Day, Foursquare.com and how you can get involved as a consumer or a business owner.

Also check out Miss Destructo’s blog post for some awesome content on Foursquare Day and why Tampa needs to get involved!

UPDATE!

Check out this interview from CateTV with Dr. Nate explaining Foursquare Day

Don’t forget….

Fan up Foursquare Day on Facebook, follow on Twitter and make sure to keep an eye on the hashtag #4sqday for updates on who is participating and new details.

So, will you be checking in?

•Follow me on Twitter: @_KIMRANDALL
•Friend me up on FACEBOOK
•Let’s connect on LinkedIn

new smc logo 150x150 Foursquare Day   What Is It and How Can Your Business Benefit?

PG
Social Media Strategist & Interwebs Addict, Blogger, St. Louis Cardinals fan, Twitterholic, Second Life Resident (Sadie Pippita), Chihuahua owner and an all around GEEK!

Kim has 195 awesome posts.

Related posts:

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  2. How You Use Social Media Says A Lot About You and Your Brand
  3. Business Cards FTW!

{ 1 trackback }

uberVU - social comments
March 30, 2010 at 6:37 am

{ 9 comments… read them below or add one }

Bill Cason March 30, 2010 at 4:12 am

Woo Hoo go Dr. Nate…
I will be checking in! Happy foursquare day.
Bill Cason´s last blog ..Earth Hour are you doin it? My ComLuv Profile

Laura Petrolino March 30, 2010 at 4:18 am

Thx Kim! Great post and overview! This is such a great, easy way for Business Owners to engage customers…..not participating is akin to telling your customers to go visit your competitors instead.
Laura Petrolino´s last blog ..The Power of Social Media in Action: FourSquare Day! My ComLuv Profile

Kim Randall March 30, 2010 at 4:37 am

Laura, I couldn’t agree with you more. This is basically being handed to communities and businesses and all they have to do is act on it. It’s definitely what the Tampa Bay area needs as well as other cities and towns around the world. I’m excited to see all of the creative ways that people will take advantage of the day.

Nate BW March 30, 2010 at 6:30 am

Thanks Kim! One of the beautiful things about foursquare Day and foursquare in general is that it does not take a lot of effort on the part of the consumer or business. People just check in to play the game and businesses just have offer some mayor specials the rest happens organically.

I am thrilled that Foursqure Day has become a world-wide phenomenon in less than a week!!
Nate BW´s last blog ..Foursquare Day Only – Save 50% on Glasses My ComLuv Profile

Extreme John March 30, 2010 at 7:45 am

Kim if nothing else Foursquare is certainly fun for business owners :) Haha. On a serious note I love the concept behind Foursquare, wrote a post about it last night actually and have been toying with it in our small business’s for the last couple of months.

Shortly we will be doing Foursquare promos and Mayer incentives, we are pretty excited about it.
Extreme John´s last blog ..Foursquare.. Fun, Dumb and Addicting My ComLuv Profile

Kim Randall March 30, 2010 at 7:59 am

@Extreme John I think that by you as a business owner having fun with it you are getting your customers excited and interested. Thanks for commenting and I can’t wait to see what you come up with :)

Cate Colgan March 31, 2010 at 3:21 am

Kim,

Great post and recap/links from others as well :)
To reiterate Dr. Nate’s post from above “One of the beautiful things about foursquare Day and foursquare in general is that it does not take a lot of effort on the part of the consumer or business.” –
A great example of K.eep I.t S.imple S.tupid –

#4sqday – We’re so square :)
Cate Colgan´s last blog ..CateTV Catches Up With Dr. Nate My ComLuv Profile

Joe "The Connector" Kennedy March 31, 2010 at 8:44 am

I will also be partaking in 4sq day, but think this day will be a lot more successful at promoting 4 square than participating businesses.

Heavy Metal CDs June 3, 2010 at 4:14 am

Thank you so much for your outlook, I totally concur with you. It is great to see a fresh outlook on this and I appear forward to more.

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